UPL Annual Distributor Meeting 2026 Event Photo - 3

Guests gather around a prize wheel in UPL colours, its segments printed with product icons, as a staff member in a white UPL polo explains the game. Behind them, the booth's white arches hold product displays and plants, and more participants wait their turn with their event goodie bags.

A spin-the-wheel game is a simple way to keep a booth busy between business sessions. Each spin gives the team a moment to talk with a distributor, and a prize makes the visit memorable.

UPL Annual Distributor Meeting 2026 Event Photo - 3 Activity image

About this project: UPL Group Indonesia Annual Distributor Meeting 2026

Client
UPL Group Indonesia
Year
2026
Service
Event organizing

The challenge

UPL Group Indonesia needed one event to do several jobs for its distributors: a working business meeting, a showcase for its products and digital tools, a formal evening to recognise its partners, and time for guests to get to know each other. With three company brands on one stage and participants flying in to Jakarta, the four days had to keep to a tight timetable without feeling rushed.

The solution

PopOut organised the programme around Hotel Mulia Senayan. Day one covered arrivals, check-in and a welcome dinner. Day two combined the business meeting, the booths and the main-stage presentations with an evening gala dinner, opened by a Betawi-style dance and followed by awards and live music. The "Breaking Into Pattern" identity, with the Jakarta skyline and Monas, ran through the photo wall, booths and stage screens, and the third day took everyone out of the hotel for a team cooking session in UPL aprons.

The results

Distributors took part in a complete four-day programme: business sessions and product presentations, a gala night with awards on stage, and an outing that ended with everyone in matching orange aprons behind the event banner. The photos and video from the event record every part of it, from the registration photo wall to the final group shot.

See the project in our portfolio

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Bank Mandiri Wijaya Karya (WIKA) Unilever Pertamina Kable Indonesia Permodalan Nasional Madani (PNM) MSIG Life Hutama Karya Infrastruktur PT Catur Agrodaya Mandiri (UPL Indonesia) Vinoti - Vivere Indonesia