Video Profile Teachmint

A 45-second app profile video for an education platform

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This profile video was made for Teachmint, an education technology platform with an app for teachers, for its Indonesian audience in 2021. It runs about 45 seconds, short enough for app promotion placements.

PopOut built it around a single presenter filmed against a plain teal backdrop through video shooting, then added motion graphics for each feature, with animated Indonesian captions such as Gratis, Absensi Kelas Otomatis and Papan Tulis Digital, before closing on the Teachmint logo with Google Play and App Store badges.

This video was made through PopOut's company profile video production service.

Client: Teachmint
Year: 2021
Service: Video production

The challenge

Teachmint is an education technology platform with a mobile app that helps teachers run their classes. For its Indonesian audience, the company wanted a short profile video that explains the app's value in well under a minute: it is free, it records class attendance automatically, it offers a digital whiteboard, and it keeps class recordings and materials in the cloud. The tone had to be friendly and direct.

The solution

PopOut built the video around a single presenter in a light suit, filmed against a clean teal backdrop. Each feature gets its own short beat with an animated caption in Indonesian, including Gratis, Absensi Kelas Otomatis, Papan Tulis Digital, Mengajar Tanpa Batas Waktu, Rekaman Kelas and Share Semua Data di dalam Cloud Space. Motion graphics show phone screens, an attendance list being ticked, an equation on a digital board and files flying into the cloud, which keeps the pace brisk from the first second to the last.

The results

The delivered video is about 45 seconds long and was uploaded to YouTube as the 40-second version of the Teachmint profile. It moves from a presenter introduction through a run of feature highlights to an end card with the Teachmint logo and Google Play and App Store badges. The short length suits app promotion placements, where viewers need to grasp the offer and the download step quickly.

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