Custom Software, SaaS & MVP Development Services
PopOut's software development service builds custom web-based software for companies and founders, from internal systems and custom ERP to subscription SaaS products and MVPs that test an idea with the market. Every feature follows your workflow and business model. Prices start from Rp30,000,000 per project.
What kind of software can we build?
- Custom internal software. Systems that follow how your company works, such as recruitment, inventory, document approval, partner portals, or a custom ERP that brings several departments together.
- SaaS products. Software you sell to many customers on subscription: sign-up and login, plans and recurring billing, data separation between customers (multi-tenant), and an admin dashboard.
- MVP (minimum viable product). A first version with only the core features, enough for early users, market testing or showing investors before a large budget is committed.
What you get
- Requirements analysis. Features are split into must-haves for the first release and those that can follow.
- UI/UX design and prototype. The main flows can be clicked through and tested before coding starts.
- Backend and API. Built with Laravel or Go, with a database, authentication and role-based permissions.
- Frontend and admin panel. Web interfaces in React or Vue for your users and internal team.
- Integrations. Payment gateways for subscription billing, email, and the systems you already use, through API integration.
- Deployment and maintenance. The software is deployed to the server or cloud of your choice and maintained after release.
How we build software and MVPs
- Discovery. We map the business goal, who the users are and the main flows that must work.
- Prototype. Screens and flows are agreed first, so big changes happen in the design rather than in the code.
- Staged development. Features are built in stages and you can try them on a staging server before release.
- Release and iterate. Once early users have tried it, the next features are prioritised from their feedback and usage data.
Custom software we have built
The Meiji Indonesia career portal is a job portal and recruitment system in one. Applicants apply without creating an account, while the HR team moves candidates from Applicant to Hired, sends emails from templates and downloads résumés as PDFs. Some applicant personal data is stored encrypted.
For Meiji we also built m-Lab, a medical education platform with healthcare professional verification, webinars, a discussion forum and two-factor authentication.
How much does custom software cost?
Custom software development starts from Rp30,000,000 per project. The final cost depends on the number of modules and user roles, the complexity of the business rules, multi-tenant and subscription billing needs, integrations with other systems, and data migration from an old system.
The price does not include server or cloud costs, domains, payment gateway transaction fees, or third-party services such as email delivery or AI APIs, which you pay directly.
Frequently asked questions
How is this different from app development?
This page covers web-based software, internal systems and SaaS products. For Android and iOS apps downloaded from app stores, see our app development service.
Can you build a custom ERP?
Yes, especially when off-the-shelf ERP is too rigid for your workflow. We usually start with the one or two most urgent modules, then add others in stages.
How long does an MVP take?
It depends on the number of core features and integrations. We share the schedule together with the quote.
Who owns the source code?
Source code ownership and software rights are set out in the contract and discussed together with the quote.
Once the software is live, its servers and release process can be managed through our cloud and DevOps service. Send us your product idea or workflow through our contact page. Our other services are on the website and application development page.
How we work
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Brief & consultation
Tell us your goals, audience and budget range. We reply with questions and ideas.
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Proposal & quotation
You receive a written scope, timeline and quotation tailored to your project.
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Production
Our team builds it and shares progress at agreed checkpoints.
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Review & delivery
You review, we revise, then we deliver the final files with support after launch.
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